What is butterfly syndrome? (and how to avoid it in business)

 

The butterfly syndrome. Do you know what it is? Do you suffer from it? Did you know that it is highly contagious?

 

The butterfly syndrome is a phrase I coined when I noticed something amongst my friends. I noticed my friends who do business, doing different things almost all the time. They would be all in on one business and then all of a sudden I would see them off doing something completely different. They would be doing an entirely different business. Then I would see them again and they would be off doing a different thing, once again. 

 

 I would see them flitting around, just like a butterfly does. I’ve seen myself flitting around, doing everything I need to do EXCEPT that which is good and necessary for my business. That is not sexy and it’s not going to help me create a sexy business for a sexy life. 

 

The butterfly syndrome is very contagious and can reoccur. We as humans are so afraid of missing out on life that we try and do everything. Well, I am here to tell you that if you do that, if you are guilty of that, there is hope for you. There is hope for relieving yourself from butterfly syndrome. 

 

I want to make myself clear: When talking about butterfly syndrome I don’t mean that you should never do anything but the one thing for your business. 

 

Butterfly syndrome is when you do everything because everything sounds good to you. Instead of finishing anything you’ve got 100 projects open, none of them finishable because you will not sit still long enough to get them done. 

 

I don’t know about you but I love doing stuff with other people. When I see somebody having a good time, I am super tempted and I just want to go and have a good time with them. Sometimes I will then choose to do something that is not congruent with who I am and not congruent with my business. That’s the problem right there. Your decisions need to be congruent with what you are doing. 

 

Does that mean you can’t have fun days or take a vacation? Absolutely not! We can have great times. Remember we are building sexy lives. 

 

It’s the flitting. It's going from one thing to another and adding something else that you know is never going to be completed.

 

It is difficult to watch, knowing the outcome, so we need to make sure we are helping each other and holding each other accountable. 

 

So how does one cure oneself of butterfly syndrome? You set yourself boundaries. Remind yourself of your goals. Reward yourself with some fun time if that’s what you need.

 

 

I want to challenge you to be done with those areas of your life that you know you should be done with and say YES only to that which is good and necessary for you and your business and your life. 

 

Create a firewall, a space between a yes or a no, and whoever is asking you. Maybe tell them that you have to first check your calendar or give yourself 24 hours to decide before you go and do something. 

 

Butterfly syndrome is something we are all capable of having, any day and anytime. It is not gender specific and doesn’t depend on whether you have a job or a business or not. So be aware and avoid falling into the trap of the butterfly syndrome!